The 3 Best Market Researcher in Rosebank
Local expert curated 3 best Market Researcher in Rosebank, Gauteng by detailed analysis of customer reviews, services, operating hours, complaints, and many more. Our goal is to create a list with enough choices to cater to everyone's preferences while making sure it was small enough to not be overwhelming.
AGB Nielsen Media
A panel is a selection of individuals who serve as a representative of a wider group of individuals.
The smaller groups created by Nielsen data scientists replicate the characteristics and behaviours of the bigger general populations.
To better understand consumer behaviour, we employ panel data.
Nielsen panel data gives an accurate picture of how consumers are interacting with media, whether it's to know what TV shows consumers are watching or how much time they spend
The smaller groups created by Nielsen data scientists replicate the characteristics and behaviours of the bigger general populations.
To better understand consumer behaviour, we employ panel data.
Nielsen panel data gives an accurate picture of how consumers are interacting with media, whether it's to know what TV shows consumers are watching or how much time they spend listening to the radio.
For instance, the Nielsen TV panel in the United States is regarded by the media industry as the gold standard for determining who is watching what.
It is impossible to talk to everyone about their actions.
Data science can help in this situation.
We then utilise random, probability-based sampling to isolate smaller communities within the overall population.
Once we have a more manageable dataset, we use statistics and other methods from science to make sure that the sample's characteristics accurately reflect those of the larger population.
Big data sets, phone surveys, or data that digital devices collect cannot compete with our ability to provide accurate, representative measurements of media consumption behavior.
When you watch TV, consider the times you change the channel.
The set-top box or content provider is aware that the channel has changed and the location of the TV in the home, but it is unaware of WHO in the house made the change.
That's where Nielsen is useful, especially for measuring digital content.
However, we can use sophisticated statistical methods to accurately represent the behaviour in the larger population by using the truth-set data from Nielsen panels as a foundation.
You hold the key to millions of people having a better media future. Read More
Peppercorn Research
An array of services are provided by the specialized, hands-on marketing research company Peppercorn Research. We were established in 1997, and we bring a wealth of expertise and a straightforward, jargon-free approach to addressing your needs. Sara has more than 30 years of experience in both marketing and market research. Before starting Peppercorn in 1997, she worked in advertising agencies, corporate marketing, and as a director at Impact Information (now Millward Brown). Sara is a master wi
An array of services are provided by the specialized, hands-on marketing research company Peppercorn Research. We were established in 1997, and we bring a wealth of expertise and a straightforward, jargon-free approach to addressing your needs. Sara has more than 30 years of experience in both marketing and market research. Before starting Peppercorn in 1997, she worked in advertising agencies, corporate marketing, and as a director at Impact Information (now Millward Brown). Sara is a master winemaker and a founding member of Joburg Wine, the city's first licenced winery. Other interests include conservation, wildlife, and travel. Dana, a former attorney who is now a researcher, is particularly interested in financial services research and the psychology of personal finance. A healthy obsession with overlanding, gardens, and dogs must be fed during downtime. Sara Webster is a certified market researcher, and Peppercorn Research is a corporate member of SAMRA. In every task we carry out, we adhere to the SAMRA Code of Conduct. Read More
WithNova Experience Management
With the help of our brand experience management, brand tracking, and brand equity research tools, you can learn how to better and grow the value of your brand by listening to consumers and the general public and identifying key brand drivers. Tools to help leaders gain actionable insights so they can enhance the employee experience. 360 reviews and training surveys are included. Utilize our surveys and cutting-edge data analytics to start your research so you can transform opinions into insight
With the help of our brand experience management, brand tracking, and brand equity research tools, you can learn how to better and grow the value of your brand by listening to consumers and the general public and identifying key brand drivers. Tools to help leaders gain actionable insights so they can enhance the employee experience. 360 reviews and training surveys are included. Utilize our surveys and cutting-edge data analytics to start your research so you can transform opinions into insights and suggestions that will help you make better decisions. Utilize our survey software, distribution platform, reporting & dashboards for survey results, and more to power your research. TBE, Rosebank, Johannesburg, South Africa, 2196, 195 Jan Smuts Avenue. Read More